360 degree in depth player overview

• Player data for KYC analysis
• Transactional data: payment methods, types, amounts, frequency
• Gameplay: most played games, game profitability, play frequency, game type
• Web behavior data

Advanced Player Segmentation

Use your data to target specific player groups with tailored offers, custom promotions and specific content over multiple communication channels.

Complex promotions

Oryx iGP provides a wide range of promotions to boost engagement, conversion and retention.

From simple signup bonuses to complex promotions, configure your promotions:

• For multiple segments/microsegments or customized per player
• For multiple games and/or providers at once
• With multiple conditions- time related, event related etc.

Realtime data on users, transaction and gameplay

Offer promotions based on real time player website actions, making sure the player stays engaged, highly motivated and rewarded for his time spent with your product.

Automated operational processes

Create conversion chains and other user journeys in automated flows which occur periodically or in case of events.

Compliant with all major jurisdictions

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